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SaaS · B2B
royal park.
B2B SaaS platform breaking into a saturated category dominated by incumbents.
3.2× pipeline via SEO + paid
NL
The challenge
Great product, no distribution. Marketing was a founder side-project and organic traffic was flat despite months of blog posts targeting the wrong keywords.
Our approach
We rebuilt the topical map around bottom-of-funnel intent, shipped 40+ pieces of programmatic and editorial content, and paired it with high-intent LinkedIn and Google campaigns.
Results
The numbers.
3.2×
Qualified pipeline
+480%
Organic sessions
17
New page-1 rankings